Washington, DC — April 26 —
The Business Software Alliance (BSA) today applauded the World Intellectual Property Organization for honoring the important role copyrights, patents, and trademarks play in fostering innovative ideas that drive global economic growth.
Marking the occasion of World Intellectual Property Day in a post on BSA’s TechPost blog (www.bsa.org/techpost), BSA President and CEO Robert Holleyman noted that a new wave of IT innovation around cloud computing requires IP protections to be updated.
“With the burgeoning cloud market bringing infinitely scalable computing power to businesses and consumers around the world, the foundation is being laid for a new leap forward in the IT revolution,” Holleyman wrote. “This puts enormous pressure on governments, especially in emerging economies, to modernize their copyright and intellectual property laws to keep pace with technological developments.”
Holleyman concluded, “BSA and its member companies will continue to work with governments, policymakers, and organizations to advance practices and policies that encourage and protect future innovation.”
The Business Software Alliance (www.bsa.org) is the leading global advocate for the software industry. It is an association of nearly 100 world-class companies that invest billions of dollars annually to create software solutions that spark the economy and improve modern life. Through international government relations, intellectual property enforcement and educational activities, BSA expands the horizons of the digital world and builds trust and confidence in the new technologies driving it forward.