Press Releases

BSA’s Holleyman Stepping Down as CEO

WASHINGTON, DC — March 15, 2013

Robert Holleyman, President and Chief Executive Officer of BSA | The Software Alliance, will be leaving the organization at the end of April 2013, BSA announced today. Holleyman has served as President and CEO of BSA for 23 years, guiding the association from a small 3-person office in 1990 to its position today as the leading international organization for the software industry, promoting policies that foster technology innovation and drive economic growth. The BSA Board Executive Committee has initiated a search for Holleyman’s successor, and Holleyman will serve as a senior advisor to the BSA Board Chairman, Pascal Di Fronzo, following his departure.

“It has been a privilege to build BSA into a global voice for the challenges faced by the software industry and to work with some of the world’s most innovative companies,” Holleyman said. “I’m enormously proud of the role BSA and its talented team has had in helping to open new markets and in serving on the cutting-edge of evolving policy issues that promote innovation.”

Holleyman is stepping down after leading the development of a new strategic plan in 2012. He is leaving to start a new company, Cloud4Growth, that will focus on helping governments and organizations utilize cloud technology in infrastructure development and management.

Pascal Di Fronzo, BSA Board Chairman and Senior Vice President, General Counsel and Secretary of Autodesk, Inc., said, “On behalf of BSA’s board of directors, I want to express our thanks and appreciation for Robert’s many achievements in support of the global software industry over the years. Robert led the BSA from its origins as a small organization to its current unique position of global breadth and influence. We’ve worked side by side with Robert tackling threshold issues throughout the years, including most recently advancing cloud computing. Robert has been a forceful advocate for software and we celebrate his numerous accomplishments. As I look to the future, I am confident that with the ongoing commitment of BSA’s growing membership and its talented staff, the BSA will continue to grow its reputation and impact as the leading voice and advocacy group for our industry.”

Founded in 1988, BSA now represents more than 50 of the world’s largest software companies. With approximately 100 staff around the globe, it conducts anti-piracy programs and advocacy initiatives in 34 markets.

In 2012, the software sector was a $374 billion industry globally. Software and related services contribute nearly $300 billion to US GDP, making it the largest of the US copyright industries. With as much as 60 percent of revenues for the leading US software publishers generated from sales outside the US, the commercial software industry contributes a nearly $40 billion surplus to the US balance of trade.

Holleyman is a member of the President’s Advisory Committee for Trade Policy and Negotiations (ACTPN), the principal advisory committee for the US government on trade matters. Before heading BSA, Holleyman served as a counselor and legislative adviser in the United States Senate, an attorney in private practice, and a judicial clerk in US District Court. He holds a bachelor’s degree from Trinity University in San Antonio, Texas, where he was named Distinguished Alumnus in 2012, and a J.D. from Louisiana State University.

About BSA

BSA | The Software Alliance ( is the leading advocate for the global software industry before governments and in the international marketplace. Its members are among the world’s most innovative companies, creating software solutions that spark the economy and improve modern life. With headquarters in Washington, DC, and operations in more than 60 countries, BSA pioneers compliance programs that promote legal software use and advocates for public policies that foster technology innovation and drive growth in the digital economy.
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