JUL 11, 2016 | EUROPEAN UNION
BSA Hails Privacy Shield as an Important Development
Brussels - July 12, 2016 - In the presence of US Secretary of Commerce Penny Pritzker, EU Commissioner for Justice, Consumers and Gender Equality, VÄ›ra Jourová, signed today the Commission’s adequacy decision on the EU-US Privacy Shield, completing the EU’s long-awaited formal approval of the agreement.
BSA welcomes today’s official conclusion of the Privacy Shield, which paves the way for its entry into force.
Victoria Espinel, President and CEO of BSA â”‚The Software Alliance said: “Privacy Shield is an important development. Thanks to the tireless efforts of the European Commission and the US government, the Privacy Shield will benefit both businesses and consumers by ensuring the continued flow of information across the Atlantic on which so many businesses rely, while also providing stronger privacy safeguards.”
“The free flow of data is vital for the transatlantic economy. We are talking about at least half a trillion dollars’ worth of commerce annually” she added. “The movement of data across borders enables European and US companies to offer the best services and products to consumers. It is also essential to creating the economic growth and job creation that is so important in both the US and EU.”
Among key Privacy Shield improvements are the assurances to limit bulk collection of data by US Intelligence agencies, an improved legal redress mechanism for EU citizens, and new obligations related to the retention and onward transfer of data to third parties. Finally, Privacy Shield also establishes an independent U.S. Ombudsperson whose responsibility will be to investigate complaints from EU citizens pertaining to government access to data.
Since the invalidation of Safe Harbor by the European Court of Justice in October 2015, companies have had to rely on more cumbersome alternative transfer mechanisms, which are particularly burdensome for small businesses. The Privacy Shield signals a return to a stable framework for data transfers and a more efficient process for thousands of companies.
소프트웨어 연합(BSA | The Software Alliance, 이하 BSA)(www.bsa.org)은 각국 정부를 대상으로 세계 시장에서 전 세계 소프트웨어 업계를 대변하고 옹호하는 선도적 연합체입니다. 세계의 가장 혁신적 기업들이 회원사로 참여하며 경제에 활기를 불어 넣고 현대의 생활을 향상시키는 소프트웨어 솔루션을 만들어 내고 있습니다.
워싱턴 DC에 본부를 두고, 30개국이 넘는 국가들에서 운영되는 BSA는, 합법적 소프트웨어 사용을 증진시키고 기술 혁신을 촉진하며 디지털 경제의 성장을 추진하는 공공 정책을 지지하는 준법 프로그램들을 선도합니다.