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많은 웹사이트와 마찬가지로, BSA의 웹사이트는 쿠키를 사용하여 해당 웹사이트의 효율적인 기능을 보장하고 당사 사용자에게 최상의 경험을 제공합니다. 당사의 쿠키 사용법 및 귀하의 브라우저 쿠키 설정을 변경하는 법에 대한 자세한 내용은 당사의 쿠키 취급방침에서 더 알아보실 수 있습니다. 쿠키 설정을 변경하지 않고 이 사이트를 계속 이용함으로써 귀하는 당사의 쿠키 사용에 동의하시는 게 됩니다.

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BSA Brand

BSA’s brand identity underscores the transformative impact of software on every aspect of modern life. Please use the following brand guidelines when referring to BSA.

How BSA’s Name Appears in Print

Our full name is BSA | The Software Alliance.

We are also known simply as BSA.

In the full name, the character between BSA and The Software Alliance is a vertical slash with a space on either side of it.

BSA never substitutes any other form of punctuation for the vertical slash. That includes commas, forward or backward slashes, or hyphens.

For publications with style guidelines that prevent using the vertical slash, we recommend referring to us as BSA and then adding a brief description of who we are. For example, “BSA, the trade association representing the global software industry” or “the software trade association BSA.”

Alternatively, you may omit the slash altogether and refer to us as “BSA The Software Alliance,” with no punctuation at all.

BSA’s Logo

BSA’s corporate logo represents tight connections between its global public policy, government relations, public education, and intellectual property enforcement activities, which it conducts in 34 markets around the world.

Media organizations are free to display BSA’s logo in news articles.

BSA | The Software Alliance logo

Download logo for print | Download logo for the web

언론 연락처

Anna Hughes

Telephone: 202-530-5177
이메일: annah@bsa.org

Riley McBride Smith

Telephone: 202-591-1125
이메일: Riley@allisonpr.com

For Media Inquiries

이메일: media@bsa.org

언론 연락처

Anna Hughes

Telephone: 202-530-5177
이메일: annah@bsa.org

언론 연락처

Christine Lynch

이메일: christinel@bsa.org

언론 연락처

Anna Hughes

Telephone: 202-530-5177
이메일: annah@bsa.org