SEP 15, 2021 | GLOBAL
BSA Welcomes Zendesk as Newest Global Member
Leader in customer relationship software joins the primary trade association representing the enterprise software industry
WASHINGTON – September 15, 2021 – BSA | The Software Alliance today announced that Zendesk has joined as a global member. Shanti Ariker, Senior Vice President and General Counsel at Zendesk, has also joined BSA’s Board of Directors.
“I’m so pleased to welcome Zendesk to BSA. As a leader in CRM software, they understand the importance of using technology to help people connect. Our advocacy work at BSA is similarly focused on helping people around the world access software solutions that help them connect remotely, access new job and educational opportunities, and work more effectively,” said Victoria Espinel, President and CEO of BSA | The Software Alliance. “Together with Shanti, the rest of BSA’s board, and our staff and partners around the globe, I look forward to continuing to champion policies that strengthen privacy protections, bolster cybersecurity, and foster trust in technology.”
Zendesk is a service-first customer relationship management company that builds software designed to improve customer relationships. Zendesk is headquartered in San Francisco and has served over 100,000 customers around the world since it was founded in Copenhagen, Denmark in 2007.
“As we continue to grow our global business, Zendesk recognizes the importance of having a partner with global reach, and we are excited to work with BSA and its members to leverage our combined resources to advocate for forward-looking tech policies around the world,” said Shanti Ariker, Senior Vice President and General Counsel at Zendesk. “I’m looking forward to working with BSA and other government and business leaders to ensure that policy keeps pace with the rapid innovation in our industry.”
Learn more about BSA’s policy work here.
소프트웨어 연합(BSA | The Software Alliance, 이하 BSA)(www.bsa.org)은 각국 정부를 대상으로 세계 시장에서 전 세계 소프트웨어 업계를 대변하고 옹호하는 선도적 연합체입니다. 세계의 가장 혁신적 기업들이 회원사로 참여하며 경제에 활기를 불어 넣고 현대의 생활을 향상시키는 소프트웨어 솔루션을 만들어 내고 있습니다.
워싱턴 DC에 본부를 두고, 30개국이 넘는 국가들에서 운영되는 BSA는, 합법적 소프트웨어 사용을 증진시키고 기술 혁신을 촉진하며 디지털 경제의 성장을 추진하는 공공 정책을 지지하는 준법 프로그램들을 선도합니다.