MAR 03, 2026 | GLOBAL | POSITION PAPER
Primer on Content Authenticity
Transparency about AI-generated content is an important part of promoting responsible AI.
The Business Software Alliance supports the development and deployment of reliable content authentication and provenance mechanisms that can help users identify the history and origin of AI-generated content. This can help consumers know when content is human- or AI-generated and can help to address misinformation and disinformation.
