WASHINGTON — February 29, 2016 — “The EU-US Privacy Shield is a critical step toward addressing key privacy issues and ensuring that data can move across borders freely,” noted Victoria A. Espinel, President and CEO of BSA | The Software Alliance. “This agreement will help restore trust and provide the certainty that is needed to support innovation and economic growth in both Europe and the United States. BSA member companies stand ready to work with data protection authorities and all interested stakeholders to determine ways to ensure a smooth transition to this much-needed new framework in the days ahead.”