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NOV 04, 2020 | US

Calif. Voters Back Bid To Toughen Consumer Privacy Law

Law360, November 4, 2020

By Allison Grande

California voters have approved a ballot initiative to strengthen the state's landmark consumer privacy law, starting the clock for companies to implement enhanced data control rights for their users by 2023.

Tom Foulkes, senior director of state advocacy at trade group BSA: The Software Alliance, called the passage of Prop 24 "another important step in the critical and growing discussion about finding the right set of protections for consumers and obligations on businesses."

"We are certain other states, and the new Congress, will have more to say on this in 2021," Foulkes said. "We look forward to working with legislators in the coming months to get this right for consumers and businesses."

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Original Posting: https://www.law360.com/articles/1324594/calif-voters-back-bid-to-toughen-consumer-privacy-law

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BSA | The Software Alliance (www.bsa.org) is the leading advocate for the global software industry before governments and in the international marketplace. Its members are among the world’s most innovative companies, creating software solutions that help businesses of all sizes in every part of the economy to modernize and grow.

With headquarters in Washington, DC, and operations in more than 30 countries, BSA pioneers compliance programs that promote legal software use and advocates for public policies that foster technology innovation and drive growth in the digital economy.

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