MAY 05, 2015 | EUROPEAN UNION
Digital Single Market Strategy a Positive First Step Toward Boosting the Digital Economy in Europe, BSA Says
Policymakers Must Embrace Thoughtful Digital Policies
Brussels — 6 May, 2015 —
BSA | The Software Alliance (BSA) today welcomed the European Commission’s Communication, “A Digital Single Market Strategy for Europe,” as an important contribution to the EU’s efforts to foster the digital and data-driven economy. However, BSA cautioned policymakers that an inward-looking European approach would not help deliver this ambitious programme.
“We support the goal of developing a Digital Single Market and many of the objectives outlined in this Strategy as they have the potential to promote economic growth, jobs and provide great opportunities for citizens and businesses (large and small) alike across Europe in a truly harmonized digital economy. However the EU needs to continue take into account the global environment to ensure that digital technologies continue to drive much-needed job creation and growth throughout the entire European economy,” said BSA President and CEO Victoria Espinel.
“We stand ready to work with the European Institutions and Member States to nurture the full potential of data-enabled technologies for European citizens and the EU economy at large.”
ABOUT BSA
The Business Software Alliance (www.bsa.org) is the global trade association of the enterprise software industry, representing companies that are leaders in artificial intelligence, cybersecurity, cloud computing, and other cutting-edge technologies. We work in over 20 markets in the US, Europe, and Asia, advocating for policies that build trust in technology so that every industry sector and the public can benefit from innovation. BSA also supports its members and their customers by raising awareness of the risks of unlicensed software use and the benefits of software asset management, driving license compliance and software adoption around the world through sound IT procurement.